Amazon’s Black Business Initiative Actually Helps White-Owned Companies

Amazon has been wrongly categorizing vendors on the site as “small business” or “Black-owned business,” according to Business Insider. Dr. Rashad Richey and Sharon Reed discuss on Indisputable. Tell us what you think in the comments below.

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“If you’re an avid Amazon shopper, you may have noticed the “Small Business” or “Black-owned business” badges while roaming the virtual isles. Well, this week, Business Insider — citing the technology publication, The Information — reported that Amazon has been wrongly categorizing vendors on the site as “small” and “Black-owned.”

Amazon gave brands like Chomps — a grass-fed beef jerk firm — a Black-owned business badge, though founders Rashid Ali and Pete Maldonado are not Black. Similarly, the e-commerce site awarded “Small Business” badges to “multinational corporations with thousands of employees.””

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